Carl Allain

Arcade Beauty Europe

General Manager - Arcade Beauty Europe

Trained as an engineer,  and with a master’s degree in business management, Carl Allain spent more than 20 years in flexible packaging Pharma and Cosmetics in various positions in production, plant manager, project management, business development, in France and Asia (China, India, Singapore). He joined the Bioplan group, specialist of the cosmetic sample in 2011 as industrial director, in charge of organising European sites, monitoring acquisitions in Brazil (Mappel) and the United States (Le Papillon, Aphena), and transferring technologies to China. Following the merger in 2014 with Arcade Marketing, He has taken over since January 2016 the general management of the European division of Arcade Beauty, the world leader in sampling and single-dose solutions for the beauty market, covering perfumery, skincare, and make-up.

  • Case study: Testing fragrances on Instagram